This post was most recently updated on October 11, 2020
Having the ability to define and know who is searching for you online can provide valuable insight and give you an upper hand when making your next personal or business move.
Ever wonder who’s out there Googling your name? Whether it’s a job interview, a first date, or maybe even a new client relationship, someone out there is most likely doing their homework on you. Wouldn’t you like to know exactly who that is?
Why would you want to know if people are looking you up?
The only limitation lies between a free account versus a premium account.
Basic LinkedIn Features
With a free account, LinkedIn users can see up to five people who viewed their profile at a time, along with total profile visits and the total number of times you have appeared in LinkedIn search results.
Premium LinkedIn Features
What changes with a premium account is the number of profiles you’re able to get information from – it’s unlimited! This can be a great feature for those using Linkedin for job opportunities and professional networking, or for anyone who needs to keep tabs on who and how often they’re getting viewed on Linkedin.
With that being said, it’s very important to optimize your account and make sure your profile is well suited to rank on your Google search results. Be sure to include the following on your profile:
Fill out all information fully and with accuracy
Keep your account active with intentional posts and updates
Though a bit more time-consuming, creating a polished and professional website for yourself online can be extremely useful in catering your search results for people to find through Google. Just like LinkedIn, you need to make sure your website performs well in search results:
Completely fill out all appropriate sections
Make sure the header and URL mentions your name
Use text, video, and images to help provide Google with as much content to connect to your name, aka your “search term”
Reference your past work and achievements
Mention other professional social accounts like LinkedIn
Create a contact page
How to use Google Analytics to monitor your site traffic and visitors
Not only will your website rank high in your Google results, but you can also actually use Google Analytics to help you track data to find out when your site is being visited, access a brief overview of what visitors are using to connect with you, and where they’re doing it from. Setting up Google Analytics can be tedious, but the benefits will help you tremendously in finding out who is searching for you on the web and Googling your name.
Should I go through the trouble of finding out who’s Googling my name?
Though there is no magic button to press that will give you a simple list of everyone searching your name online, these simple tools will help you tremendously. By using the steps mentioned above, you will gain knowledge and key information about your web viewers, and ultimately help you get that job, make that first date happen, or make a connection with what could be your best client yet. You’ll never know if you don’t try!
Hiring a professional to track who is searching for you online
For a busy professional trying to take the necessary steps to improve their online reputation and find out who is trying to reach them, hiring a professional might be the answer. Here at Reputation911, we employ skilled professionals who can help you reach your target audience and find out just who is trying to reach you online. Start making those important connections to help you reach your next step on the ladder of success. Learn more about our personal reputation management services and get started!