Authenticity In Marketing

authentic marketing

Authenticity is more than just a marketing buzzword. It is an effective marketing strategy and business best practice that all brands should follow and why authenticity in marketing is more important than ever in 2025. Why is authenticity so important for your brand’s reputation? It will help you engage customers and build a trustworthy brand […]

How To Use SEO For Your Brand Awareness

how to use seo for brand awareness

If you’re not using search engine optimization as part of your digital marketing strategy, you are missing out on potential customers. Most people these days learn about brands through the internet, so that’s where you need to be to increase brand awareness. Getting your website to rank at the top of search engine results pages […]

How Often Does Google Update Search Results?

how often does google update search results

You just made an update to your website – maybe you created a new article or updated an existing one, but you don’t see the change reflected in Google. How often does Google update search results anyways? Google frequently refreshes results – however, it may take more time than you think. This article reviews ways […]

What Does “Noindex” Mean? Your Guide to NoIndex Tags

noindex tags

SEO (Search Engine Optimization) is about getting your website to rank well and appear higher in a Google search for increased visibility online. However, there are some cases in which you may want to block certain pages, articles, or images from being displayed and found on Google searches, also called De-Indexing.  A no-index tag allows […]