91.5% of People Never Click on the Second Page of Google
When someone searches your name or business on Google, they’re judging you based on what appears on the first page – not the second page of Google. Unfortunately, high-ranking negative results can overshadow your achievements, credibility, and reputation. On the other hand, if your positive content is stuck on the 2nd page of Google, it’s […]
SEO Reputation Management: Your Detailed Guide
Your online reputation directly impacts your success. When negative search results – bad press, bad reviews, or outdated news – dominate Google, they can drive away customers, damage partnerships, and erode trust. SEO reputation management helps you take control of your brand’s narrative by suppressing harmful content and promoting positive, high-ranking results. Whether you’re a […]
AI SEO: What It Is & How To Use It
Getting high rankings on search engine results pages (SERPs) is a challenge in today’s competitive online world. Traditional search engine optimization techniques and methods are valuable. But, they may not be enough to keep up with evolving search engine algorithms. AI SEO is changing the game, so keep reading to learn what AI SEO is […]
What Is Generative Engine Optimization (GEO)?
SEO is a continually evolving process, and content creators have to adjust their strategies all the time. Recently with AI, search engines are making a major shift from traditional SEO to GEO. But what exactly does this mean for your content marketing strategy? Today, we’ll teach you everything you need to know about Generative Engine […]
Learn How to Enable and Use Google SGE Generative AI in Search
Expanded AI Search Capabilities with Google (SGE) Search Generative Experience
Authenticity In Marketing
Authenticity is more than just a marketing buzzword. It is an effective marketing strategy and business best practice that all brands should follow and why authenticity in marketing is more important than ever in 2025. Why is authenticity so important for your brand’s reputation? It will help you engage customers and build a trustworthy brand […]
How To Optimize For Google Perspectives
If you’ve Googled something over the past 6 months, you may have noticed something called “perspectives”. Google Perspectives is a filter that delivers diverse viewpoints to search engine users. It shows written posts, images, videos, social media content, Q&A, forums, and news. That way, users can find authentic answers to their queries from real people […]
How To Use SEO For Your Brand Awareness
If you’re not using search engine optimization as part of your digital marketing strategy, you are missing out on potential customers. Most people these days learn about brands through the internet, so that’s where you need to be to increase brand awareness. Getting your website to rank at the top of search engine results pages […]
Automotive Reputation Management For Dealerships
In the world of Google search results, customer reviews matter more than marketing and ad promotions, making automotive reputation management critical. Customers value online reviews as much as they would personal recommendations. Having a strong online presence and good reviews is vital. After reading this blog post, you’ll learn important tips to manage your automotive […]
How Often Does Google Update Search Results?
You just made an update to your website – maybe you created a new article or updated an existing one, but you don’t see the change reflected in Google. How often does Google update search results anyways? Google frequently refreshes results – however, it may take more time than you think. This article reviews ways […]
