How To Write A Crisis Press Release

When mistakes happen, businesses should be fully prepared to address the situation. Do not wait until your organization is already in a crisis of negative publicity before having a crisis press release ready to go. As part of a reputation crisis management plan, businesses should drop everything to focus on addressing the mistake to their customers […]
PR Crisis Management: 6 Effective Steps For Organizations

When a PR crisis hits your organization, the situation is already bad enough. However, a lack of planning can lead to irreparable reputation damage. In this blog post, we’ll teach you everything you need to know about PR crisis management. This includes types of crises, how to spot one, creating a plan, managing a crisis, […]
The Differences Between PR And Reputation Management

Today, brands have to work harder than ever to maintain their public image, but knowing exactly how to manage your brand’s image is key. Many think that public relations (PR) and reputation crisis management are the same thing. However, this confusion can lead to missed opportunities. In this blog post, you will learn the differences […]