Author Archives: William DiAntonio
January 9, 2019
While we continue to change and grow from year to year as businesses and individuals, so does Google and the way people are…
September 4, 2018
Getting your website or business to rank higher in Google search results and other search engines requires a well-rounded SEO strategy involving quality…
February 6, 2018
Crisis Management is an essential process and strategy developed by a business or organization to maintain a positive image and reputation should an unexpected…
January 8, 2018
Reputation management also known as ORM is the ongoing process of monitoring and managing your online search results to shape and influence how the…
June 21, 2016
Part 9: Social Media Mistakes to Avoid Some say that any publicity is good publicity. However, for many up-and-coming businesses and professionals trying to…
June 14, 2016
Step 8: How to be Social on Social Media Not so long ago, before society shifted to an online, technology based world, networking was…
June 3, 2016
Step 7: Understanding Different Social Media Platforms Social media has become an increasingly central aspect of our lives. We find ourselves checking our social…
May 20, 2016
Step 6: The Basics of Hashtags on Social Media Originating as just an ordinary symbol found on a telephone or typewriter, the hashtag has…
May 3, 2016
Step 5: Building Your Social Equity In the media and internet based world, social equity is defined as the perceived value of a…
April 22, 2016
Step 4: Who Are You Building Your Brand For? The word brand seems to be implemented more and more these days with a…
Your Personal or Business Brand is now just a “click” away for all the world to see. If you don’t take control of your personal or business online brand, someone else will. Brand Management vs. Reputation Management ? It’s one and the same.
